Wednesday, January 19, 2011

Mr Choo: Tamara Mellon expands her empire with new men's collection

As man bags become the hottest item on the catwalk and Net-a-Porter, the online shopping Mecca, are set to launch a male version Mr Porter, it seems men's fashion is finally catching up.

And not to be left out of the loop, Jimmy Choo founder Tamara Mellon has unveiled a new collection  of shoes - just for men.

The luxury designs even include a pair of moc-croc Hunter wellies and gentlemen's evening slippers.


Choo much? Luxury shoe brand Jimmy Choo has unveiled a collection for men, retailing from £395

The cashmere high tops are also available in leopard and zebra print.

And with the range starting at £395, it is just as expensive as its female counterpart.

Chief creative officer Mellon said: 'My vision of the Jimmy Choo man is one who exudes confidence and style whether he is an artist or an investment banker.
 Boot up: The range even includes a pair of moc-croc Hunter wellies...


...And a pair of printed gentlemen's slippers available in velvet or paisley, loafers and the Chelsea boot

'The first thing I look at on a man is his shoes.'

Mellon, who was recently awarded an OBE in the Queen's Birthday Honours List for her services to business and charity, has taken less than two decades to turn a small bespoke shoemaker into a major global brand estimated to be worth £500m selling shoes, handbags and perfume.

She was appointed Business Ambassador for Britain by David Cameron in November.

Read more: http://www.dailymail.co.uk/femail/article-1348521/Tamara-Mellon-expands-empire-Jimmy-Choo-mans-collection.html#ixzz1BTg5Z0AX